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About iMom

iMOM (verb)

i nurture, i listen, i work, i play,
i coach, i cook, i shop, i pray,
i teach, i serve, i love....forever.

Who We Are

iMOM is the motherhood program of the non-profit organization Family First, which also has a fatherhood program called All Pro Dad. We exist to help you to love your family well.

What We Do


Stuck in a rut or looking for a fresh take? Our printables are a click away!


Our articles are by moms of all ages who have been right where you are, and The iMOM Podcast is perfect for your morning walk or drive.


Every weekday we reach out with our Espresso Minute email to give you a boost and simple ways to love your family well.

A Message from THE Founder of iMOM

Welcome! We are so glad you have found us—we are growing in numbers every day and that makes me want to do a happy dance!

You see, we really do exist for you. We want to help you grow as a mom and find joy in being a mom—no small task. Being a mom is not easy. I have five kids—girls, boys, biological, and adopted. No two of mine are even remotely the same. Parenting has been a rollercoaster ride for me. With every incline and drop in the ride, I am either thrilled or throwing up. Being a mom is the ride of your life and we want to ride with you. Thank you for visiting and being a part of iMOM!


If there is anything I’ve come to know as absolutely true about motherhood, it’s that it’s a whole lot easier with support.

That’s why I feel really blessed to be the iMOM manager. When you find an article that reminds you you’re not alone, or a printable that makes your day smoother, it makes me smile! When you comment that a story is just what you needed, my day is made! Our kids deserve the best version of us, and we deserve some grace for times we fall short of that. I know you’ll find both here.

Abby Watts


love your family well